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RELEASING ALL OVER NEPAL from tomorrow (15th Baisakh, 2069)

चलचित्र 'भैहाल्छ नि' भोली बैशाख १५ गते देखि नेपालभरी लाग्दैछ ।

मुभि लाग्ने सिनेमा हलहरुः

काठमाडौँ -
गोपीकृष्ण, अष्टनारायण, गंगा, गुण, कलंकी, सिद्धार्थ, बाराही, नवदुर्गा लगायत ।
काठमाडौँबाहिर -
लक्ष्मी (सुर्खेत), काचन (महेन्द्रनगर), लम्की (कैलाली), वागेश्वरी (नेपालगंज), गणेश मन्दिर (दाङ), जोशिका बिच (धनगढी), ओमशान्ति (तुलसिपुर), मिलन (वुटवल), गणेश (नारायणगढ), शुभकामना (गाइघाट), चित्रमन्दिर (दमक), कृष्णकनिक (विातामोड), पथली (मोरङ), तानसेन (पाल्पा), बाराही (पोखरा), मनकामना (दमौली), कालीगण्डकी (बागलुङ), लगायत प्रमुख शहर ।

Notice !

Congratulation to VISION n MISSION, Routine for elective exams has been changed. New routine is:
Starting from May 2, 2012

Time: 10am-1pm

MAY

2 :      Marketing communication

7 :      Corporate finance

11 :     Investment

15 :    Service marketing

Second Internal Exam Routine - VII Sem

From April 8, 2012
Time: 1-4 pm
8   - Strategic Management
9 - Holiday (Bagmati Band)
10 - Investment Decision
11 - Service Marketing
12 - Marketing Communication

13 - New Year

14 - Saturday

15 - Corporate Financing Decision  

Note: The exam of Corporate Financing Decision has been shifted to 15 April, Sunday due to Bagmati Band.

Past Question - Marketting Communication

source: www.visionapexcollege.blogspot.com 

Pokhara University

Level:  Bachelor	Semester - Fall	Year         : 2010
Program: BBA		Full Marks: 100
Course: Marketing Communication		Time         : 3hrs.

	Candidates are required to give their answers in their own words as far as practicable.
	The figures in the margin indicate full marks.
	Attempt all the questions.
1.		Define Marketing communication. Explain the hierarchy of communication effects.		10
2.		Explain McGuire’s Information processing model.		10
3.		What is miscommunication? Describe elements of communication mix.		10
4.		Define term print media and digital media advertising. Explain in detail stages in producing TV advertisement.		15
5.		Explain the merit and demerits of print Media advertising.                                                                                                             OR Why animation is popular among children? Give two examples of animation based advertisements?		5
6.		Explain the concept and methods of public relation and describe the hierarchy of organizational needs.		10
7.		What is internal and international public relation? Explain the role of staff and public in public relation.		10
8.		Define sales promotion. Explain the types of sales promotion.		10
9.		If as an event manager you are requested to plan Business exhibition, how will you plan and manage your exhibition stand?		10
10		Write Short Notes: (any five)                                                                                                                        1)       Database and direct marketing 2)       Joint promotion (give example) 3)       Word of mouth PR 4)       Outdoor advertising 5)       Corporate identity 6)       Radio advertising		10

Pokhara University

Level:  Bachelor	Semester - Fall	Year         : 2010
Program: BBA		Full Marks: 100
Course: Marketing Communication		Time         : 3hrs.

	Candidates are required to give their answers in their own words as far as practicable.
	The figures in the margin indicate full marks.
	Attempt all the questions.
1.		Define Marketing communication. Explain the hierarchy of communication effects.		10
2.		Explain McGuire’s Information processing model.		10
3.		What is miscommunication? Describe elements of communication mix.		10
4.		Define term print media and digital media advertising. Explain in detail stages in producing TV advertisement.		15
5.		Explain the merit and demerits of print Media advertising.                                                                                                              OR Why animation is popular among children? Give two examples of animation based advertisements?		5
6.		Explain the concept and methods of public relation and describe the hierarchy of organizational needs.		10
7.		What is internal and international public relation? Explain the role of staff and public in public relation.		10
8.		Define sales promotion. Explain the types of sales promotion.		10
9.		If as an event manager you are requested to plan Business exhibition, how will you plan and manage your exhibition stand?		10
10		Write Short Notes: (any five)                                                                                                                         1)       Database and direct marketing 2)       Joint promotion (give example) 3)       Word of mouth PR 4)       Outdoor advertising 5)       Corporate identity 6)       Radio advertising		10